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Personalised nutrition is an emerging trend reshaping the health industry

Dubai: The global personalised nutrition market is an industry that provides tailored nutritional recommendations according to an individual’s unique characteristics such as their genetic makeup, lifestyle, medical conditions, and personal goals.

This new field combines technological advances such as genetic testing, data analytics, with the goal of optimising nutrition and enhancing overall wellness for individuals. This would allow people to optimize their nutrition, improve their health outcomes, and live healthier lives.

In recent years, there is a growing emphasis on health and well-being among customers, presenting opportunities for brands in the wellness industries. A primary focus within the industry has been on how to create the most personalized nutrition experience. Finding the right supplements to support our individual needs and goals can be a daunting task.

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